For When It Matters
Directed by Shea Bennett and created in collaboration with Banter, Brother is a simple, grounded piece built around real moments. The focus was on keeping things honest and straightforward, letting the idea come through without overcomplicating it. We approached it with a fairly restrained style, using performance, pacing and detail to carry the story. The aim was to reflect how these tools actually show up in everyday life, not overstate their role. In post, the work was about keeping everything clean and consistent. Shaping the rhythm so the story flows naturally and the message lands clearly. The result is a piece that feels real, considered and easy to connect with. Made by humans. Inspired by the moments that matter.
Crew
Client: Brother Production Company: Last Humans Director: Shea Bennett Account Manager & Producer: Annie Goryunova Assistant Director: Freya Brunning Creative Agency: Banter Creative Director: Karen Ferry Account Manager: Lucie Drysdale Producer: Julia Landrey DOP: Matt Cresswell 1st AC: Josiah Atkins Gaffer: Nik Damianakis Soundie: Brodie Pyke MUA: Abbey Hardwick Art Assistant: Lufan Shi Post-Production: Last Humans Editor: Gene Alberts Sound Design & Mix: Mighty Sounds